Sales Rep Higher Education - Columbia, Charleston SC at Charleston

Job Description

Other Locations: SC-Charleston, SC-Columbia

Primary Duties: This position exists to plan, organize and implement selling strategies within an assigned sales territory to achieve established sales targets and goals of our entire product line, including Custom and Digital materials. In coordination with sales management, the Learning Consultant will develop and implement selling strategies within assigned territory to achieve established sales targets. He/she will build relationships and represent and promote Cengage Learning college products to all customers. In addition, the Learning Consultant will advise individual product specialization areas of marketing trends, competitive developments, and editorial opportunities in the field. ESSENTIAL DUTIES AND RESPONSIBILITIES
Plan, organize, and prioritize sales strategies to achieve established sales targets
Develop and revise Territory Plan for every school utilizing sales database tool
Generate realistic sales targets for high value opportunities for both our installed business and competitive takeaways
Create strategic plans for high value opportunities, including sales campaigns, Custom project specifications and Digital presentations
Develop itineraries and effectively utilize personnel and other resources, via Territory Planning process, to achieve sales objectives
Develop daily plans utilizing sales system to optimize sales calls on campus
Develop and implement plan for effective strategic sampling of e-samples and print
Utilize planning process for development of District Business Plan to maximize market penetration of team resources Represent and promote Cengage Learning products to all customers to achieve and/or exceed established sales targets and goals
Conduct sales calls
Represent full lists across discipline and school revenue responsibilities
Sell Custom, Digital and bundling strategies into all sales calls
Use Consultative Selling Skills framework to create lasting relationships with key instructors across assigned schools
Strong demonstration skills of full product offering, including print, Custom and Digital solutions
Develop relationships with Bookstore Managers/Buyers to strategize sell through and promotional campaigns and demonstrate understanding of retail business
Implement Direct to Student sales strategies through our CengageBrain portal
Attend conventions and evaluate sales/editorial opportunities as appropriate Develop and report content partnership opportunities at assigned accounts by reporting competitive market information and working as a liaison with publishing teams to sign content partnership contracts
Actively integrate and report faculty and content partnership opportunities into daily selling activities by seeking author contributors for content development for books, supplements, and digital product solutions
Scout and report reviewer or faculty consultant leads
Identify and report trends that could generate new content or marketing models for Cengage Learning Manage territory resources/budget
Qualify sampling needs in advance to avoid excess in shipping costs and units
Review sales and sampling reports to impact cost effectiveness of sales process
Manage T&E resources effectively Manage communications and reporting
Exhibit proficient use of technology communication tools
Update and maintain customer database (Magellan)
Report to manager as required
Fulfill team support roles as required

Job Requirements

Required
BA or BS degree
Highly flexible and adaptable to change
Drive to succeed
Strong interpersonal skills; ability to work well with both external and internal customers
Strong presentation skills
Demonstrated understanding of applied computer technology
Comfortable utilizing technology in performing routine job tasks and for product demonstration purposes
Exceptional organizational and time management skills
PC proficiency and Microsoft office applications required

Desired
At least two (2) years of successful sales (or customer interaction) experience
Direct sales, marketing or editorial experience preferred
Prior publishing sales experience
Experience working with digital sales products/applications

TRAVEL REQUIREMENTS
Regular overnight, a few nights per month

~CB~

Cengage Learning is an equal opportunity employer, committed to attracting and retaining a talented and diverse workforce. All qualified applicants receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age or veteran status.
Country: USA, State: South Carolina, City: Charleston, Company: Cengage Learning.